Everybody thinks that a Twitter account is just for the famous celebrities who have a lot to say (in just 140 characters); but it is more than that. To bloggers and online marketers, Twitter might just be one of the best solutions to optimize one’s site.

Twitter is one of the most popular social media today. The daily use of Twitter and extension tools (like TweetDeck and Tweetpo.st) as well as its capability to connect to other social networking sites makes it a perfect SEO tool.

There are many ways (and even tools) to maximize Twitter’s SEO potential. Placing your site’s URL in your profile page is one. It is important since people who would be searching for you or your followers would really check your profile page. Making multiple accounts and linking your site to every account also helps. But that isn’t enough.

Constantly tweeting your site is also important but make sure it goes hand-in-hand with valuable and relevant tweets. You could post anything that is related to your site and tag your URL along with it or if your site has new content.

Your account should also have enough followers. Interacting with them and retweeting their tweets also helps in increasing page rank. Retweets of your followers from your own tweets is a bonus. And here is a tip: get as many followers as possible, but follow fewer people.

If your Twitter Profile’s page rank increases, the more followers you’ll have (and this would have a domino effect on your site). To increase Twitter page rank, you can use the following tools: TwitterGrader,  TwitterCounter,  Buzzom.com,  Twitalyzer,  TweetReach,  TunkRank, TwitterFriendFollowerRatio and TweetMeme. Apart from being user-friendly, a ton of information on these tools can be found online so you’ll have no problem using them.

In sum, Twitter can be a good SEO tool. As links to your blog are tweeted and retweeted, your site traffic will increase and you’ll reach more people.